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Bonbo
Me as you
Followers: 6
Lifetime Tokens: 0
BUSINESS
Marketing Advertising Campaign
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Unified messages in advertising campaigns can turn brands into cultural icons
10 days ago
What is the primary advantage of using an integrated marketing communication (IMC) approach in advertising campaigns?

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Bonbo
Me as you
Followers: 6
Lifetime Tokens: 0
BUSINESS
Marketing Advertising Campaign
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Advertising campaigns unify diverse media channels to deliver a consistent brand message
4 Feb 2026
What is the primary purpose of an integrated marketing communication (IMC) in an advertising campaign?

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Piston1
Friend or foe
Followers: 4
Lifetime Tokens: 0
BUSINESS
Marketing Advertising Campaign
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Advertising campaigns unify diverse media channels to deliver a powerful, consistent brand message
23 Jan 2026
What is the primary advantage of using an integrated marketing communication (IMC) approach in an advertising campaign?

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