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EVENTS
Motor Shows
London Motor Show
How a 1993 endorsement transformed a local motorfair into a major automotive showcase
12 days ago
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What was the primary impact of the Society of Motor Manufacturers and Traders' support on the London Motor Show in 1993?
It elevated the event's status, leading to a rebranding and attracting major manufacturers.
It caused the event to be held annually instead of biennially.
It led to the immediate cancellation of the show after 1993.
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